{"id":1467,"date":"2024-12-16T14:51:06","date_gmt":"2024-12-16T13:51:06","guid":{"rendered":"https:\/\/beauxarts-cie.com\/institute\/?page_id=1467"},"modified":"2025-01-06T12:20:10","modified_gmt":"2025-01-06T11:20:10","slug":"la-maison-du-whisky","status":"publish","type":"page","link":"https:\/\/beauxarts-cie.com\/institute\/la-maison-du-whisky\/","title":{"rendered":""},"content":{"rendered":"\n<div class=\"wp-block-columns refId\">\n<div class=\"wp-block-column\">\n<h2 class=\"has-text-align-left\">Client : La maiSON du whisky<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column\"><\/div>\n<\/div>\n\n\n\n<p><strong><strong><em>2024<\/em>, Collaboration artistique pour la 7<sup>e<\/sup> \u00e9dition de la gamme ARTIST COLLECTIVE<\/strong><\/strong><\/p>\n\n\n\n<p>Accompagnement d\u2019une marque de spiritueux dans sa recherche d\u2019une collaboration artistique pour la r\u00e9alisation d\u2019\u00e9tiquettes pour le lancement de leur 7<sup>e<\/sup> \u00e9dition de la gamme ARTIST COLLECTIVE, pour collectionneurs.<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-container-1 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" width=\"1024\" height=\"585\" src=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-1024x585.jpg\" alt=\"\" class=\"wp-image-1702\" srcset=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-1024x585.jpg 1024w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-300x171.jpg 300w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-768x439.jpg 768w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-1536x877.jpg 1536w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW1-3-2048x1169.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" width=\"1024\" height=\"577\" src=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW2-1024x577.jpg\" alt=\"\" class=\"wp-image-1471\" srcset=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW2-1024x577.jpg 1024w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW2-300x169.jpg 300w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW2-768x433.jpg 768w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/LMDW2.jpg 1073w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"has-small-font-size\">La marque recherchait un\u00b7e artiste capable de cr\u00e9er une s\u00e9rie d\u2019\u0153uvres saisissantes et s\u00e9duisantes pour illustrer les six bouteilles de cette gamme d\u00e9di\u00e9e \u00e0 la c\u00e9l\u00e9bration de l\u2019art contemporain. Organis\u00e9e en dialogues duo et trio, cette collaboration fait la synth\u00e8se entre l\u2019univers du whisky et celui de l&rsquo;artiste Katrin Bremermann.<\/p>\n\n\n\n<p class=\"has-small-font-size\">\u2b95 <strong>Sourcing artistique :<\/strong> identification et s\u00e9lection d&rsquo;une vingtaine d&rsquo;artistes, aboutissant \u00e0 la s\u00e9lection unanime de Katrin Bremermann pour l&rsquo;ARTIST COLLECTIVE 7e \u00e9dition<\/p>\n\n\n\n<p class=\"has-small-font-size\">\u2b95<strong> <strong>Conception d&rsquo;un projet artistique innovant :<\/strong><\/strong> cr\u00e9ation d&rsquo;une s\u00e9rie d&rsquo;\u00e9tiquettes saisissantes en dialogue avec l&rsquo;univers du whisky<\/p>\n\n\n\n<p class=\"has-small-font-size\">\u2b95 <strong><strong>Activation strat\u00e9gique de la collaboration : <\/strong><\/strong>mise en place d&rsquo;une ench\u00e8re caritative valorisant l&rsquo;\u0153uvre de l&rsquo;artiste et d\u00e9ploiement d&rsquo;un dispositif de communication multicanal (RP, web, r\u00e9seaux sociaux)<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n","protected":false},"excerpt":{"rendered":"<p>Client : La maiSON du whisky 2024, Collaboration artistique pour la 7e \u00e9dition de la gamme ARTIST COLLECTIVE Accompagnement d\u2019une marque de spiritueux dans sa recherche d\u2019une collaboration artistique pour la r\u00e9alisation d\u2019\u00e9tiquettes pour le lancement de leur 7e \u00e9dition de la gamme ARTIST COLLECTIVE, pour collectionneurs. La marque recherchait un\u00b7e artiste capable de cr\u00e9er [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"tpl-page-child-reference.php","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>- Beaux Arts Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/beauxarts-cie.com\/institute\/la-maison-du-whisky\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- Beaux Arts Institute\" \/>\n<meta property=\"og:description\" content=\"Client : La maiSON du whisky 2024, Collaboration artistique pour la 7e \u00e9dition de la gamme ARTIST COLLECTIVE Accompagnement d\u2019une marque de spiritueux dans sa recherche d\u2019une collaboration artistique pour la r\u00e9alisation d\u2019\u00e9tiquettes pour le lancement de leur 7e \u00e9dition de la gamme ARTIST COLLECTIVE, pour collectionneurs. 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