{"id":1891,"date":"2025-01-03T11:51:47","date_gmt":"2025-01-03T10:51:47","guid":{"rendered":"https:\/\/beauxarts-cie.com\/institute\/?page_id=1891"},"modified":"2025-01-06T12:16:10","modified_gmt":"2025-01-06T11:16:10","slug":"campagne-tiffany-en","status":"publish","type":"page","link":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/","title":{"rendered":""},"content":{"rendered":"\n<div class=\"wp-block-columns refId\">\n<div class=\"wp-block-column\">\n<h2 class=\"has-text-align-left\">Client : TIFFANY &amp; CO.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column\"><\/div>\n<\/div>\n\n\n\n<p><strong><em>2023<\/em>, Artistic collaboration for a product launch<\/strong><\/p>\n\n\n\n<p>Assisted an international jewelry brand in its search for an artistic collaboration for an event-driven communication campaign.<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-container-1 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" width=\"1024\" height=\"585\" src=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-1024x585.jpg\" alt=\"\" class=\"wp-image-1655\" srcset=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-1024x585.jpg 1024w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-300x171.jpg 300w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-768x439.jpg 768w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-1536x877.jpg 1536w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-2048x1169.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" width=\"1024\" height=\"583\" src=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-1024x583.jpg\" alt=\"\" class=\"wp-image-1656\" srcset=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-1024x583.jpg 1024w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-300x171.jpg 300w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-768x438.jpg 768w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-1536x875.jpg 1536w, https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-2-2048x1167.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"has-small-font-size\">For the launch of a new range, the jeweler was looking for an artist capable of magnifying the product through the creation of a singular, impactful work, in order to anchor its relationship with the world of culture, and generate qualitative press and social networking spin-offs. All this within a very tight timeframe (one month from the brief to the date of finalization of the creation). Beaux Arts Institute approached four artists who created projects, with Paul Rousteau finally selected for two activations on the facades of the Louvre and Op\u00e9ra Garnier.<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>\u2b95 Identification and strategic selection of artistic talent:<\/strong> creation of a short list of four artists, including one selected by the brand and two approached for future collaborations<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>\u2b95 Expert mediation between creative worlds:<\/strong> successful facilitation of artistic collaboration, ensuring perfect alignment between Tiffany &amp; Co. identity and artistic vision<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>\u2b95 Operational management:<\/strong> delivery of the campaign within the ultra-tight one-month timeframe, from conception to final validation of the creative<\/p>\n\n\n\n<p style=\"font-size:15px\">Paul Rousteau&rsquo;s work on the fa\u00e7ade of the Op\u00e9ra was also used in a <strong>Tiffany campaign, starring actress Camille Cottin:<\/strong> <a href=\"https:\/\/www.instagram.com\/p\/CyLc5ifr7LT\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.instagram.com\/p\/CyLc5ifr7LT<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n","protected":false},"excerpt":{"rendered":"<p>Client : TIFFANY &amp; CO. 2023, Artistic collaboration for a product launch Assisted an international jewelry brand in its search for an artistic collaboration for an event-driven communication campaign. For the launch of a new range, the jeweler was looking for an artist capable of magnifying the product through the creation of a singular, impactful [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"tpl-page-child-reference.php","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>- Beaux Arts Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- Beaux Arts Institute\" \/>\n<meta property=\"og:description\" content=\"Client : TIFFANY &amp; CO. 2023, Artistic collaboration for a product launch Assisted an international jewelry brand in its search for an artistic collaboration for an event-driven communication campaign. For the launch of a new range, the jeweler was looking for an artist capable of magnifying the product through the creation of a singular, impactful [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/\" \/>\n<meta property=\"og:site_name\" content=\"Beaux Arts Institute\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-06T11:16:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-1024x585.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/\",\"url\":\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/\",\"name\":\"- Beaux Arts Institute\",\"isPartOf\":{\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#website\"},\"datePublished\":\"2025-01-03T10:51:47+00:00\",\"dateModified\":\"2025-01-06T11:16:10+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/#breadcrumb\",\"itemListElement\":[]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#website\",\"url\":\"https:\/\/beauxarts-cie.com\/institute\/\",\"name\":\"Beaux Arts Institute\",\"description\":\"Le partenaire artistique et culturel des entreprises\",\"publisher\":{\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/beauxarts-cie.com\/institute\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#organization\",\"name\":\"Beaux Arts Institute\",\"url\":\"https:\/\/beauxarts-cie.com\/institute\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/05\/Logo-BAI-long.png\",\"contentUrl\":\"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/05\/Logo-BAI-long.png\",\"width\":430,\"height\":43,\"caption\":\"Beaux Arts Institute\"},\"image\":{\"@id\":\"https:\/\/beauxarts-cie.com\/institute\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/99437599\/admin\/feed\/posts\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"- Beaux Arts Institute","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/","og_locale":"fr_FR","og_type":"article","og_title":"- Beaux Arts Institute","og_description":"Client : TIFFANY &amp; CO. 2023, Artistic collaboration for a product launch Assisted an international jewelry brand in its search for an artistic collaboration for an event-driven communication campaign. For the launch of a new range, the jeweler was looking for an artist capable of magnifying the product through the creation of a singular, impactful [&hellip;]","og_url":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/","og_site_name":"Beaux Arts Institute","article_modified_time":"2025-01-06T11:16:10+00:00","og_image":[{"url":"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/12\/Tiffany-1-1024x585.jpg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/","url":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/","name":"- Beaux Arts Institute","isPartOf":{"@id":"https:\/\/beauxarts-cie.com\/institute\/#website"},"datePublished":"2025-01-03T10:51:47+00:00","dateModified":"2025-01-06T11:16:10+00:00","breadcrumb":{"@id":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/beauxarts-cie.com\/institute\/en\/campagne-tiffany-en\/#breadcrumb","itemListElement":[]},{"@type":"WebSite","@id":"https:\/\/beauxarts-cie.com\/institute\/#website","url":"https:\/\/beauxarts-cie.com\/institute\/","name":"Beaux Arts Institute","description":"Le partenaire artistique et culturel des entreprises","publisher":{"@id":"https:\/\/beauxarts-cie.com\/institute\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/beauxarts-cie.com\/institute\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/beauxarts-cie.com\/institute\/#organization","name":"Beaux Arts Institute","url":"https:\/\/beauxarts-cie.com\/institute\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/beauxarts-cie.com\/institute\/#\/schema\/logo\/image\/","url":"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/05\/Logo-BAI-long.png","contentUrl":"https:\/\/beauxarts-cie.com\/institute\/wp-content\/uploads\/sites\/2\/2024\/05\/Logo-BAI-long.png","width":430,"height":43,"caption":"Beaux Arts Institute"},"image":{"@id":"https:\/\/beauxarts-cie.com\/institute\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/99437599\/admin\/feed\/posts\/"]}]}},"_links":{"self":[{"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/pages\/1891"}],"collection":[{"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/comments?post=1891"}],"version-history":[{"count":3,"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/pages\/1891\/revisions"}],"predecessor-version":[{"id":1969,"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/pages\/1891\/revisions\/1969"}],"wp:attachment":[{"href":"https:\/\/beauxarts-cie.com\/institute\/wp-json\/wp\/v2\/media?parent=1891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}