Client: Emissive

2020, ongoing

Strategic positioning, development of innovative projects, new audiences, economic modeling

Supporting the startup in the exportation its product “Immersive Expedition” toward cultural institutions in North America, Europe, the Middle East, and Asia.


Emissive developed their own content and format of group visits for cultural and heritage sites. The “immersive expeditions” allow the visitors to move freely during the immersive experience and to virtually travel in time simultaneously with the other users and a tour guide.


  • Market survey on immersive experiences in museums according to the country
  • Establishing rounds of meetings by main regions of the world in collaboration with Business France
  • Planning encounters with the major institutions targeted
  • Development of the arguments to support negotiation and editing of the letters of intent
  • Support in the search for fundings and partnerships