Promotion through various channels of the heritage work carried out by the society through the management of its archives and the creation of an online virtual museum in order to promote the professions of author and music composer to the general public.

Context:

The Sacem wants to share its archival heritage to a wide audience: digitally through the conception of an “online museum”, as well as physically through exhibitions in connection with the contents of the platform. The Sacem asked Beaux Arts Consulting to conceive the programs for the off-site exhibitions and to secure partnerships to increase its reach throughout territories.

Tasks:

• Identification of about fifteen actionable partnerships
• Support during partnership meetings and establishment of the intent letters
• Production of several video campaigns broadcast on the entire screen network Clear Channel
• Conception of an off-site exhibition in collaboration with the Mairie de Paris on the theme of the ‘20s